Publishing/Writing: Insights, News, Intrigue

10/22/2009

Pricing Digital Editions: Finding the Sweet Spot


Several times in this blog, I have discussed print versus digital format in various aspects re books. Pricing was one of those aspects. How to arrive at a price for your digital versions when many were given away in the beginning of digital availability due to low cost of production, no warehousing, no printing costs, etc. AND promotion of a new media format.

Now, creative content & artistry have to be considered for payment to be fair to the authors whose work appears in digital format…regardless of the lower costs of manufacturing, storage & delivery.

If the publishers’ profit margin decreases due to a loss of paper-printed word, the profit margins also have to be shored up in order to have sufficient resources to pay content writers/authors a fair price for creating.

Magazines, as well as books, are also coming out with digital versions and so face the same dilemma in finding a perfect digital price…One that is lower than hardcover but still high enough to pay a good price to contributors & produce viable profit margins.

Vanessa Voltolina wrote an informative article in the Oct, 2009 FOLIO: magazine, the magazine for magazine management, addressing this very subject … http://alturl.com/p95g

Advertisements

6 Comments »

  1. http://www.ewebbers.comWeb Services, Hosting, Design, Development, SEO, PPC and Internet Marketinghttp://www.hrgoal.comCreate your CV free and this is employment community for free for Human Resourceshttp://www.semsark.comعقارات للبيع في مصر و سيارات مستعملة للبيع و محلات و أراضي و شقق و سوق العقارات في مصر و نوت بوكس و لاب توب و موبايلات و هواتف محمولة و أجهزة إلكترونية و كهربائيةhttp://www.koranetwork.comأخبار الكرة المصرية والعربية و الإفريقية و العالمية و النادي الأهليSEO Tips and Trickshttp://SEOTricksTips.blogspot.com

    Comment by Anonymous — 10/30/2009 @ 3:51 pm | Reply


RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Blog at WordPress.com.

%d bloggers like this: