Publishing/Writing: Insights, News, Intrigue

07/27/2010

Augmented Reality-Powered Content Will Spur Magazine Sales

Filed under: Uncategorized — gator1965 @ 1:02 pm

Augmented Reality-Powered Content allows you to use your mobile devices (e.g. smartphones) to access a video of the cover story from a magazine and bring it to audio and visual life!

How about that, Einstein?

This is really cool and Jason Fell, of FOLIO magazine, wrote this report:

The list of magazines tapping into the virtual world of augmented reality keeps growing larger. Time Out New York Kids and Revolver magazine have recently unveiled covers that feature the budding technology.

At Time Out, the August issue of Time Out New York Kids allows readers to use their smartphones to access a video of the cover subject, the chorus from Public School 22 in Staten Island (of YouTube “fame,” covering songs by popular music artists like Lady Gaga, Alicia Keys and Rihanna). Readers first download the junaio app from AR browser and TONY Kids’ technology partner Metaio (available from the Apple App store or Android Marketplace). After holding their smartphone up to the cover, a video of the student chorus singing “One Day” by artist Matisyahu pops up on their screen. Here’s a video demonstration:

Read more at FOLIO magazine

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2 Comments »

  1. If you think that augmented reality magazine covers are cool and exciting you should check out Atomic Greetings' augmented reality greeting cards. Our cards allow you to send a personal and private video message in your greeting card using your Internet-connected, webcam-equipped computer (Mac or PC).We got a kick out of one of our early customers when they said that they could now make their own custom augmented reality experience without writing a single line of code!Check us out at http://atomicgreetings.comStan TimekPresident/Co-FounderAtomic Greetings

    Comment by Stan Timek — 07/28/2010 @ 8:17 pm | Reply

  2. Stan, Thanks for the info about Atomic Greetings…I will definitely check it out.

    Comment by John Austin — 07/28/2010 @ 9:03 pm | Reply


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