Publishing/Writing: Insights, News, Intrigue


Publisher ‘Inkling’ Leading in Interactive Content Publishing

Inkling has evidently developed an interactive content publishing platform that will be useful to many applications outside it’s own educational, textbook mission…and is raising series A funding for further development.

Seems only fitting that an educational publisher, that deals with teaching in an interactive environment, would be the innovator of such a platform in the new digital publishing world.

Here are more details in a press release from Business Wire :

Inkling(tm) announced its Series A financing today, led by Sequoia Capital with participation from Kapor Capital, Sherpalo Ventures and Felicis Ventures. Inkling delivers engaging interactive textbooks that feature powerful social collaboration, integrated multimedia, and instant learner feedback. Inkling also launched its platform for advanced learning content today with the immediate availability of its iPad app.

Inkling Founder and CEO Matt MacInnis announced that the company has added Peter Currie, Former CFO of Netscape, and Bryan Schreier, Partner, Sequoia Capital, to its board.

The publishing industry is undergoing a fundamental transformation as devices like iPad enable new interactive digital experiences. Getting content onto these devices is expensive, and best practices aren’t yet established. Educational content in particular presents special challenges because of its visual and informational complexity. Inkling provides a scalable platform for creating complex interactive experiences for multiple platforms, starting first with iPad.

“We’re going to change the way people learn,” said Mr. MacInnis. “And our object-oriented publishing platform positions us to accelerate change in the publishing industry, benefitting publishers, students, and educators alike.”

“Inkling has produced a groundbreaking platform for interactive content publishing in a market that’s primed for innovation,” said Mr. Schreier. “With its visionary product strategy and phenomenal team, Inkling is leading the way for digital content platforms, not just in education, but in digital publishing everywhere. We’re excited to be a part of it.”

Inkling was founded in late 2009 to tackle the challenges of interactive publishing. Inkling’s partnerships with major publishers like Cengage Learning, John Wiley & Sons, McGraw-Hill, and Wolters Kluwer will yield next-generation interactive titles that replace traditional textbooks and other printed learning materials.

Lauren E. Struck, 415-975-4423


  1. Sounds exciting!

    Comment by Frances Jeanne — 08/20/2010 @ 6:02 pm | Reply

  2. 王雅俊 (Wang Yajun)說「吃虧就是便宜的人」,多半不是吃虧的人。In English: That "people who suffer is cheap", people who suffer most are not. .

    Comment by 王雅俊 (Wang Yajun) — 08/22/2010 @ 3:30 pm | Reply

  3. 王雅俊它是一种常见的事,人们在世界各地遭受…我相信,大多数受害的是谁本身不是“便宜”。但是,这句话是什么都与我的帖子的主题:“出版商'一无所知'领导在互动内容发布”?王雅俊 (Wang Yajun),It is a common matter that people suffer all over the world…and I believe that most who suffer are not themselves "cheap".BUT, what does this statement have to do with the subject of my post: "Publisher 'Inkling' Leading in Interactive Content Publishing"?

    Comment by John Austin — 08/22/2010 @ 3:39 pm | Reply

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