Publishing/Writing: Insights, News, Intrigue


Tipping-Point Season for E-Readers

This Christmas season should bring mucho cha ching to e-readers and their manufacturers. Forrester Research estimates that there are 9 million e-readers in use in the USA right now, with a huge expected upswing coming this holiday season! Should be well over 10 million just by the end of the year.

More details on the break-out marketing intro of e-readers to holiday shoppers (and some in-depth numbers) by Julie Bosman in this New York Times article:

Great Holiday Expectations for E-Readers

This could be the holiday season that American shoppers and e-readers are properly introduced.

E-readers will be widely available at stores like Target, Best Buy and Wal-Mart, the nation’s largest retailer, and offered at prices that make sense for Christmas gifts — less than $150.

Publishers and booksellers are expecting that instead of giving your mother a new Nicholas Sparks novel or your father a David Baldacci thriller in the hardcovers that traditionally fly off the shelves and into wrapping paper at this time of year, you might elect to convert them to e-reading.

“This is the tipping-point season for e-readers, there’s no question,” said Peter Hildick-Smith, president of the Codex Group, a book market research company. “A lot more books are going to be sold in e-book format. It also means that a lot fewer people are going to be shopping in bookstores.”

Only a small slice of the book-buying public has bought an e-reader. About nine million devices are in circulation in the United States, according to Forrester Research.

That could jump in the coming weeks as consumers begin their holiday shopping, analysts predict. According to Forrester, at least 10.3 million e-readers could be in circulation by the end of the year.

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New Street Fiction Publishing Firm to Release Novel

Street or urban fiction is a genre that takes place in the inner cities and expressed in locality slang…Raw, colorful and passionate, these books expose the reader to drugs, violence, sex and and the gritty realities of street life in urban America. If you want a slice of inner city life from the experienced imaginations of a talented group of authors from a growing genre, then put one of these books on your reading list.

This from The Journal Times dot com by Michael Burke:

A company that edits urban street fiction for publication has also moved into publishing the genre itself.

In October 2008 Niccole Simmons, 34, of Racine, and her nephew, Bryant Jones, 33, of Waukegan, Ill., cofounded 21st Street Urban Editing.

“Bryant had written a book and was looking for an editor,” Simmons said about the company’s start. But he was having a hard time finding an editor who wouldn’t clean up his intentional slang and misspellings.

Simmons, who started in human services, said urban street fiction is written the way the urban culture talks; it includes forms of words not considered acceptable in traditional fiction. For example, its readers like to see “ain’t” left alone.

“It’s like hip-hop,” Simmons said. “It’s like the difference between hip-hop and R and B (rhythm and blues).”

The 21st Street mission statement is: “To provide the same quality editing service to urban and hip hop literature authors as the traditional editing services, at an affordable price.”

Recently, Simmons and Jones added a third equal partner, Tiona Dawkins, 32, of Newark, N.J., to become 21st Street Urban Editing and Publishing.

Last week, Dawkins was on the verge of seeing her own novel, “The Unusual Suspects,” released by Cartel Publications. She met Simmons and Jones because 21st Street was editing her manuscript.

The firm’s intended clients are urban authors who, so far, have been self-published and sell their books at barber shops, beauty parlors, swap meets and so on.

So far the company has Jones, Dawkins and three other authors on board, Simmons said.
The first novel for 21st Street will be Jones’ titled, “21st Street; Straight Outta Zompton” (slang for Zion, Ill.). It will be released as a trilogy of novellas, the first one scheduled for a June 1 release.

The book will be available at the 21st Street website, and through small distributors, Simmons said. The latter means that people could go to a bookstore and order it, but would not find it on the shelves.

After publishing 10 books, she said, 21st Street Editing & Publishing would be able to use some of the major distributors and have books placed in bookstores such as Barnes & Noble.

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