Publishing/Writing: Insights, News, Intrigue

03/21/2011

Is Amazon Becoming Too Amazonian?


Will Amazon slay writers in the future?

There are a lot of signs out in publishing land that indicate Amazon is positioning itself in a pretty complete vertical business structure ( acquiring both print-on-demand Booksurge and e-book tech software company Mobipocket as well as building and selling the e-reader Kindle) to become the dominant player (read that as monopolizer) in the current materializing publishing industry.

That, in and of itself, is not threatening…and they are playing somewhat fair (so far) with the true lifeblood of the industry: the content creators (writers and authors)…

But BEWARE! Do not let Amazon go completely unfettered or unchallenged because human nature and greed, being what they are, will succumb to complete dictatorship and the abuse of the content creators…Mark my words! Remember how out of whack traditional publishing became before being brought down.

There are other online entities and booksellers such as Apple’s iPad, Smashwords, Lulu, Barnes&Noble , etc…but, none have as complete a vertical package to go from publishing to reader as Amazon.

Let’s hope, for the sake of maintaining healthy competition and remuneration for all in what can be a great industry, that some of these other online enterprises (and complete newcomers) build their own self-contained verticals to save Amazon from itself and attract, nurture and grow great writers!

At least that’s the way this humble writer sees it.

Now, this by Anna Richardson from TheBookseller.com

Amazon could phase out publishers

Forbes.com looks at “how Amazon could change publishing”.

The first major technology-enabled change in the books industry came when digital print-on-demand presses started becoming affordable, but for authors looking to gain serious readership, the big question still remains unanswered: How would they market and distribute their books?

“Enter Amazon.com,” writes entrepreneur Sramana Mitra. “Some surveys suggest that online booksellers could become the largest channel for book sales by 2009, and Amazon is certainly the 800-pound gorilla in that market–it’s the largest bookseller in the world” and “what really keeps customers coming back is the outstanding user experience”, in great part due to its recommendation system.

In addition, in 2005, Amazon acquired the print-on-demand company BookSurge and Mobipocket.com, an e-book software company, and in November, it launched the e-book reader Kindle. According to Forbes, Amazon is now poised to revolutionise the book printing business through vertical integration.

Read and learn more 

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05/11/2010

Are eBook Price Increases on iPad Hurting Business?



According to Publishers Marketplace research by Michael Cader, as spoon-fed by other publishing indies, the higher prices charged for ebooks on iPad’s iBooks app (the so-called agency model, where the publishers set price rather than the retailer, e.g. Kindle)…has NOT resulted in any loss of customers! On the contrary, business is booming with iPads selling approximately one million in April and the iBooks app of iPad quickly becoming the most popular feature…some books on iPad even outselling the same books on Kindle!

The fact that higher prices on iPad are successful is VERY BIG because I (badly pictured at left above) personally feel that the new, fledgling agency model (and it’s future offspring) will positively affect future worth of content…and subsequently authors’ pay. When the public domain & hashed over content being used as fillers for these devices today wears thin and/or gets a little boring…new, fresher content will be in high demand to satisfy the ever-hungry-gadget-reading public…which is GROWING by the way…day by day!

I predict content demand and price, and therefore authors’ pay, will increase in the future! There are industry professionals that disagree with me on this point, but, I feel it’s the only way things can shake out and be true to the creative process.

Just let the dust and uproar settle down a little bit more due to “newy” e-devices and rapidly changing business models…More people are reading content faster on faster delivery systems today than ever before and will be demanding evermore content faster…What’s that old axiom about supply & demand?

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