And that’s why traditional publishing (TP) is being forced to change — AND why, even though they’ve made millions in the past, they probably left many millions MORE on the table!
The fresh air being breathed into the publishing industry through technology and self-publishing has writers and readers walking on air with anticipation of accessing “on demand” content for an infinite number of hybrid niches that were considered ‘unacceptable’ or ‘unmarketable’ in the past by TP.
Targeted excerpts from tonight’s feature resource:
“Andrew Crofts – whose latest book, Secrets of the Italian Gardener, was optioned for film rights via Wattpad, even before it was published – is buoyant about the fresh air that is being breathed into publishing. “Before you were helpless as a writer; there was an awful despondency. The business people had convinced us that if a book does not make business sense, it’s not good art. Now the writers are back in control. We are working more like the artist.”
“In 1917 Virginia Woolf and her husband Leonard unpacked a small printing press in the front room of their home. They set up the Hogarth Press to enable them to print small volumes of books that “the commercial publisher would not look at”. The Hogarth Press gave the writers of the Bloomsbury circle, which included T.S. Eliot and E.M. Forster, the freedom to write what they wanted, rather than write what established publishers judged sellable.”
“I am a refugee from traditional publishing,” says Orna Ross who had two novels published by Penguin, before becoming a self-published author and founding the Alliance of Independent Authors. “The trade pinkified my writing (pigeonholed it in the Chick-Lit genre) and sold my books to supermarkets. It left me feeling empty. I chose to self publish because it gives me creative freedom.”
“Writers can now sell direct to readers, who armed with their Kindles, iPads and all manner of e-readers, can decide what rises into the bestseller charts. Readers are the new tastemakers and gatekeepers. During the week 22-27 July 2013 (and most weeks), four out of the top 20 titles on The New York Times e-book Bestseller list were self-published.”
I KNOW you’re just dying to read the rest of this intensely, insightful feature resource that will tie all the above excerpts together while providing some great inside numbers, links and an informative video — To continue go to the title linked below: