Is Apple getting too much into its publisher-clients’ business and dictating how to do their business? NIM (Next Issue Media) thinks so…And I
think with some justification.
NIM is a new venture owned by Time Inc., Condé Nast, Hearst Corporation, and Meredith Corporation, formed so these publishers can have their own tablet app store to publish and distribute their products as they see fit and not as Apple wants to dictate to them.
I think Apple is making a big mistake. Especially with all the new, more inclusive and improved android tablets preparing to hit the market!
Publishing Companies Prepare Tablet App Store
Time Inc., Condé Nast, Hearst Corporation, and Meredith Corporation are adding the finishing touches to their tablet app store. Morgan Guenther, the Chief Executive of Next Issue Media (NIM), the new venture owned by the publishing companies, says that it should launch within the next few months.
He says that when the store launches, it will feature at least two titles from each of the companies, and by this summer, every magazine will be available. Guenther also says that News Corporation’s (another owner of NIM) newspapers will be available by then.
For now, the app store will only be available on Android tablets. This is because NIM is the result of publishing houses not wanting other companies (read: Apple) to dictate how their products are distributed.