Publishing/Writing: Insights, News, Intrigue


Apple to App Developers: Screw You RE Guidelines!

Filed under: App Store,App Store Review Guidelines,Apple,Scott Rosenberg — gator1965 @ 6:08 pm

The supposedly new guidelines (some say with ‘relaxed’ restrictions) for app developers for use in the App Store are anything but. Essentially Apple is saying: “submit your new apps to us but we will decide if you cross any lines (undefined by us) and will reject at will.”

For software developers, the new ability to use third-party frameworks and toolkits is a good thing…But, from a content writers point-of-view, Apple may be positioning themselves to reject ideas as well as just bad code.

This excellent analysis by Scott Rosenberg, author of Say Everything and Dreaming in Code, is from his Wordyard blog:

For all of you out there in media-land who still think that the iPad represents salvation for old business models and who welcome the App Store as a new platform for distributing content, I recommend a reading of Apple’s new App Store Review Guidelines as helpfully summarized by Daring Fireball’s John Gruber. (It seems you have to be a registered Apple developer before you can actually read the guidelines in full, but they’re available at Gizmodo.)

Discussion of these guidelines in the tech press initially framed the move as a “relaxation” of Apple’s policies, because the company will now allow developers to use third-party frameworks and toolkits. But view the guidelines from the perspective of content publishing and “relaxation” is not the word that will spring to mind.

This item stands out:

We will reject Apps for any content or behavior that we believe is over the line. What line, you ask? Well, as a Supreme Court Justice once said, “I’ll know it when I see it”. And we think that you will also know it when you cross it.

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