Publishing/Writing: Insights, News, Intrigue


Interactive Digital Books-Making Reading an Experience

I first posted about video-enhanced books on my Writers Welcome Blog back in February, 2010. These new interactive  books are called


“vooks” and, along with the written content, offer video, enriched imagery and social sharing!

Vooks Inc. offers these digital, interactive books and the company is growing in popularity and investment funding…just wrapping up $5.25 million in Series A financing from investors including VantagePoint Venture Partners and Floodgate Fund.

Here is the latest poop from Ty McMahan of The Wall Street Journal:

Are “Vooks” the Future of Book Publishing?

You can find a Sherlock Holmes book in just about any bookstore. But when you buy an interactive digital book called a “vook,” you get the “Sherlock Holmes Experience.”

So says Vook Inc., which offers digital books that combine video, text, photos and social sharing. Its Sherlock Holmes vook, for instance, features two classic stories by Sir Arthur Conan Doyle – “The Man with the Twisted Lip” and “The Adventure of the Speckled Band” – and enhances them with videos that delve into the history and legend surrounding the character of Holmes.

Vook founder and Chief Executive Brad Inman said he believes he has found the future of publishing. Some investors agree. The company told VentureWire it has closed $5.25 million in Series A financing from investors including VantagePoint Venture Partners and Floodgate Fund, a firm founded by angel investor Michael Maples. Vook plans to add to its sales team and continue to accelerate the technology platform.

Read and learn more


Are Video-Enhanced Books (Vooks) the Next Step for the Publishing Industry?

Filed under: New York Times,the vook application,video-enhanced books,vooks — gator1965 @ 12:48 pm

I posted about “vooks” on 2/11/2010 on my other site, John R. Austin-Writer , where I mentioned that noted author Anne Rice, of vampire book fame, had sold the multi-media rights to a 26 year old short story to be made into the first video-enhanced book or “vook”…

Well, according to Matthew Shaer of the Christian Science Monitor, the vook just might be the next big thing in publishing:

It’s been panned for degrading the sanctity of the written word. But that hasn’t stopped Vook, a maker of multimedia e-books – part-video, part-text – from scooping up a hefty sum of cash in a recent round of funding. According to the New York Times, Vook has raised $2.5 million in seed money from a group of investors that includes Kenneth Lerer, the chairman of the Huffington Post.

New to the whole Vook thing? Here’s the basic gist: The Vook is a hybrid application which runs on computers or on mobile devices such as smart phones and the forthcoming Apple iPad. As e-books gain ballast among readers, so has the idea of the Vook, which could presumably be used to market upcoming dead-tree books or to give readers a blitz tour of a title already on the shelves.

Right now, Vook is a pretty small operation. But with the seed money, Vook founder Brad Inman says he has plans to expand his company’s reach. On the table: More authors, more books Vooks, and a host of self-publishing tools, so authors can create their own Vooks without too much hassle.

“There are infinite possibilities bringing together authors with filmmakers, photographers and all the other creators of media,” Inman told the New York Times. “New devices such as smartphones and tablets are creating a huge surge in creativity.”

We want to hear from you. Is the Vook a logical next step for the publishing industry? Or are you a paper-and-ink purist? You can drop a line in the comments section, or track us down on Twitter and Facebook.

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